Our story
FloraCreate Institute was founded to bring engineering-grade structure to floristry training. We combine studio experience with instructional design to produce courses that are measurable, repeatable, and sustainable.
Our programs emphasize safe handling, hydration protocols, foam-free mechanics, and business literacy. We share the checklists and templates we use ourselves, so learners can apply proven systems from day one.
Values
Clarity
We document every step with outcomes, tools, and quality checks. No guesswork.
Sustainability
We build foam-free, favor local supply chains, and design for reuse without compromising form.
Professionalism
We teach safe practices, transparent pricing, and reliable communication with clients and teams.
Team
Avery Hart — Program Director
Leads curriculum development and assessment. Background in studio operations and instructional design.
Maya Lin — Sustainability Lead
Develops foam-free mechanics frameworks and supplier standards with measurable impact.
Elias Romero — Business Trainer
Builds pricing calculators, proposals, and client communication scripts for healthy studios.